The Impact of Digital Technologies on Organizational Sustainability
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https://doi.org/10.5281/zenodo.11434183Keywords:
Digital Technology,, Competition,, Efficiency,, Profitability,, Organizational Sustainability.Abstract
The purpose of this study is to examine the effects of digital technologies on organizational sustainability. Digital technology applications support the increase in quality, customer satisfaction, productivity, profitability, and competitiveness in the production of goods and services of enterprises, thus ensuring sustainability. After the increasing global competition in the markets, businesses have had to adapt to the technologies that their competitors have reached in order to maintain their sustainability. In this context, it is thought that a study of this kind, which deals with what are the advantages of businesses adapting to digital technologies, how it affects customer satisfaction, what contributions it makes to the sustainability of businesses, in which ways it affects the motivation of employees and what contributions the efficiency provided will make to the investments of the business, can provide useful information to businesses, institutions, consumers and researchers.
In this study, secondary sources such as books, reports, articles and theses will be utilized in the preparation of the study. The results and recommendations obtained as a result of the study are presented to the relevant institutions, businesses and researcher.
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