The Visual Texture of Cities: Typographic Traces and Rhythmic Surfaces


DOI:
https://doi.org/10.5281/zenodo.17234028Keywords:
Urban Identity, Visual Texture, Typography, Graphic Design, Visual Communication.Abstract
Cities acquire identity through their architectural structures, cultural symbols, and typographic traces inscribed on urban surfaces. Typographies located within urban spaces make cultural memory, a sense of belonging, and diversity visible alongside the visual texture. Historical layers convey traces of the past into the present, becoming a visual component of cultural memory. In this context, typography is considered not only as a form of written expression but also as a visual language that strengthens urban memory, reinforces individuals’ connection with the city, and reflects the spirit of the place. Typographic practices on urban surfaces contribute to recognizing this richness and raising awareness. This study is based on the descriptive analysis approach, one of the qualitative research methods. As a result of examinations conducted in national and international cities, typographic elements that affect the visual texture are scrutinized. By addressing aesthetic and cultural dimensions together, spatial typographic practices, weathered signs, and incidental typographic examples are analyzed in the context of rhythmic surfaces. These analyses are carried out in line with criteria such as visual impact, spatial-surface relations, rhythm, color, and typography, and the relationship between urban identity and cultural texture is emphasized. Thus, typography emerges as an element that removes daily life from ordinariness and reinforces collective memory. The evaluation of typographic elements that leave traces on urban surfaces in terms of rhythm and surface relations renders the visual memory of urban identity visible. In this regard, the research offers a different perspective on the relationship between typography and the city. Consequently, urban typography is revealed as a significant means of visual communication that carries the unique signature of a city.
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